Summary: The White House has introduced the U.S. Cyber Trust Mark, a new cybersecurity label for internet-connected consumer devices, aimed at helping consumers assess the safety of their smart products. This initiative encourages manufacturers to enhance the security of their devices by meeting specific criteria set by the National Institute of Standards and Technology (NIST).
Threat Actor: N/A | N/A
Victim: American Consumers | American Consumers
Key Point :
- The Cyber Trust Mark will appear on smart devices sold in the U.S. starting in 2025.
- Devices must meet NIST cybersecurity criteria, including strong default passwords and software updates, to earn the label.
- Consumers can access additional security information by scanning a QR code next to the label.
- The initiative aims to educate consumers and incentivize companies to produce more secure devices.
- Major companies like Amazon, Google, and Best Buy are participating in the program.