The Accidental Music Festival That Took Over the Internet!

Summary: The video discusses the speaker’s experience of creating a digital music festival in Minecraft during the pandemic, which unexpectedly gained massive popularity and media coverage. They highlight the significant involvement from artists and the technical challenges encountered during the project.

Keypoints:

The speaker lost their mind at the start of the pandemic and decided to organize a digital music festival in Minecraft.

Due to a surge in artist participation and effective PR, the event gained significant traction, far exceeding expectations.

The festival featured 100 Minecraft stages with around 1,000 participating artists.

The speaker received extensive media coverage, including a 45-minute special on ESPN.

Jonathan from Roblox reached out to discuss strategic insights regarding the festival.

The event required a robust AWS infrastructure to support its scale.