FTC updates closely watched children’s online privacy rule

FTC updates closely watched children’s online privacy rule
Summary: The Federal Trade Commission (FTC) has announced updated online privacy protections for children, requiring parental opt-in consent for targeted advertising and limiting data retention. These changes aim to modernize the Children’s Online Privacy Protection rule (COPPA) for the first time in over a decade, addressing concerns about the monetization of children’s data. The new regulations are set to take effect 60 days after being published in the Federal Register.

Threat Actor: FTC | Federal Trade Commission
Victim: Children | Children

Keypoints :

  • New rule requires explicit parental consent for targeted advertising to children.
  • Limits on how long companies can retain children’s data, prohibiting indefinite storage.
  • Broadens the definition of personal data to include biometric and government-issued identifiers.

Source: https://therecord.media/ftc-coppa-childrens-data-privacy-updated-regulation